Podcast

229 The World of Online Courses with Danny Iny

Danny Iny is the founder and CEO of the online business education company Mirasee, whose work on strategy training won special recognition from Fast Company as a “World Changing Idea.” 

He has been featured in the Harvard Business Review and Entrepreneur, and contributes regularly to publications including Inc., Forbes, and Business Insider. 

He has spoken at institutions like Yale University and organizations like Google, and is the author of multiple best-selling books about online education, including his most recent,  Leveraged Learning.

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Resources Mentioned in this Episode:

teachyourgiftbook.com

Books: Teach Your Gift: How Coaches, Consultants, Authors, Speakers, and Experts Create Online Course Business Success in 2020 and Beyond by Danny Iny

Teach and Grow Rich: Share Your Knowledge to Create Global Impact, Freedom and Wealth by Danny Iny

Leveraged Learning: How the Disruption of Education Helps Lifelong Learners, and Experts with Something to Teach by Danny Iny

Teach and Grow Rich: The Emerging Opportunity for Global Impact, Freedom, and Wealth: The Audience Revolution, Book 2 by Danny Iny

Website Copywriting: The 7 Essential Pages for Online Business Success by Danny Iny and Jim Hopkinson

Ordinary Miracles – Harness the power of writing and get your point across! by Danny Iny

The Audience Revolution: The Smarter Way to Build a Business, Make a Difference, and Change the World by Danny Iny

How to Build a Blog (Create Awesome Content and Build Community) by Danny Iny

3 Key Points:

  • The most important thing in creating a compelling educational experience is scaffolding. Scaffolding is based on the idea that knowledge is built on top of itself. Usually where people kind of fall down in their creation of courses is not they don’t explain well what they’re trying to teach, is that they’re presupposing prerequisite knowledge that isn’t there.
  • We can’t determine, we can’t change how good or how bad the situation is. We can only influence whether good or bad things come out of it.
  • A guarantee is a tool of alignment. It’s about getting your whole organization aligned around the outcomes that you’re accountable to deliver.

Show Notes:

[07:30] I feel like a lot of people don’t understand what guarantees are really for they think about from a marketing or sales perspective that a guarantee is a tool of risk reversal.

[07:41] Guarantee is a tool of alignment. It’s about getting your whole organization aligned around the outcomes that you’re accountable to deliver.

[10:28] The biggest challenge is that it’s very easy on the internet to make claims. Smart marketers know exactly what people want. The challenges that you can make promises that are not backed up by anything in the online world and that’s why you want to look at kind of what’s in the fine print. What is going to go under the hood? That’s what makes sales. If you do it well, it’s not hard because you’re promising people exactly what they want.

[23:32] The most important thing to creating a compelling educational experience is scaffolding. Scaffolding is based on the idea that knowledge is built on top of itself. Usually where people kind of fall down in their creation of courses is not they don’t explain well what they’re trying to teach, is that they’re presupposing prerequisite knowledge that isn’t there.

[27:30] If you look at crises throughout history, in times of crisis, fortunes are made and fortunes are lost. Fortunes don’t usually stay the way they are.

[29:36] We can’t determine, we can’t change how good or how bad the situation is. We can only influence whether good or bad things come out of it.

Transcript:

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Christine Schlonski [0:02]
Hey, Gorgeous! This is episode number 229 and the amazing a Danny Iny is back on the show today.

Danny Iny [0:09]
Hi, this is Danny Iny. You’re listening to the Heart Sells! Podcast with Christine Schlonski enjoy.

Christine Schlonski [0:15]
Well, I’m so super pumped to have another conversation with Danny Iny. We talked about teaching your gift in the last episode and of course, we are going to continue our wonderful conversation and this time we will discuss the world of online courses. Danny is the founder and CEO of the online business education company Mirasee, whose work on strategy trading one special recognition from Fast Company as a world-changing idea. Danny has spoken at institutions like Yale University and organizations like Google, and he is the author of multiple best selling books about online education. He’s been featured in the Harvard Business Review and entrepreneur and he contributes regularly to publications, including Inc, Forbes, and Business Insider. And of course, he is contributing to the world with his wonderful gift about teaching your gift. So enjoy the next episode where we talk about the world of online courses. Well, I’m so super excited to have you back on the show, Danny, welcome.

Danny Iny [1:25]
I am thrilled to be back. It’s been so long since we got to talk.

Christine Schlonski [1:29]
I know. I just enjoyed our last conversation so much. Talking about your new book that I already have the privilege to have it on my desk and it just comes out. I’m the lucky one that already had the opportunity to read a little bit in it. I just love how you teach with that. Being authentic, putting the data in place for people to understand what kind of, what’s the best way is to really create something of meaning and value for other people. Because there are people out there that teach online courses. There are people out there who teach online courses. There is a big difference. Can we talk about it a little bit, right now, if I hear this episode, and I think, “I wanted to create a course for a long time? Maybe I feel the urge that right now I need to create a course to get my business moving, or to get my business from offline to online.” What are the questions in the sales process when I’m purchasing that I need to know so I know that I have a really great quality course teaching me how to build a course?

Danny Iny [2:47]
Yeah, it’s a really good question. The short and somewhat facetious answer, but also true is that we’ll just go to teacher book, teacher get. See now I’m stumbling over it. Well, just go to teachergiftbook.com and get my book and all the information is there. That’ll guide you to the next step and all that. But it’s an important question to ask because, the number of people promising to teach you how to make money with online courses, has just exploded over the last few years. When I started, I won’t say that I was the only game in town but like there were not a lot of people out there teaching what I teach or operating in the arena in which I operate. These days, you can’t open a browser window without bumping into someone who’s like, “I’ve made $5 online one through an online course so I can teach you how to do it too.” I guess this is what happens whenever an opportunity gets hot. When you see a crowded marketplace, it tells you that there’s a lot of demand for the market, and that’s certainly the case. But it also means that there are a lot of people out there teaching about this world of online courses, not because they have a lengthy and extensive background in it, not because they’ve studied and worked in it. Not because they’ve had, you know, repeated successes, not because they’ve helped a lot of people get to success. But because they’re looking around, they’re like a lot of people seem to want to pay for learning how to create an online course. I want to cash in on that. There’s a very big difference between, “I’ve created an online course and made some money once”, and, “I’m an expert in this area”, just like, if you’ve put in a light bulb in your house, that doesn’t make you an electrician. Can you put in a light bulb in somebody else’s house? Maybe sure. But you shouldn’t be teaching a course on home electrical wiring. It’s kind of the same thing. As someone approaches the idea of like, “Okay, I’ve decided that an online course is something important for me in my business. I’ve decided that I want to explore and pursue this and I want to do well I want to hedge my bets. I want to get help. How do I choose from the multitude of, so-called experts out there who are promising to help me do this?” You can’t go by the testimonials on their website, because everyone has those. What I tell my students is that, if you have a bell curve, so there is like a two or three or 4% of students who are going to be successful no matter what like, it doesn’t matter how much your course sucks, they will be successful because they’re going to be successful anyway. On the other end of the bell curve, you’ve got two or three or 4% of students where it doesn’t matter how good the course is, you could get on a plane, fly to their house, hold their hand, do the work for them, they still will not be successful. There’s just nothing you can do. It’s very frustrating to dedicated teachers, but the 90% of students in the middle of that bell curve, those are the ones that you’re building a course to really help. They’re the ones who need your help. Now, that said, if you have a bit of an audience in the online business world and you know, do a launch, you get a few hundred people into your course, then there will be enough people in that top two or three or 4% that you’ll have your case studies. You’ll have your testimony. Saying, “Oh, look, this person launched their courses. A person made lots of money”, it’s good to see those. But what you really want to know is, how representative is that? You want to do a few things. You want to ask yourself, first of all, how long has this person been teaching about this space? Did they just come to it? Have they launched their course once or twice? Or if they’ve been doing it for a long time? Do they have a track record of success for their students? You want to look at their methodology, and ask yourself, does it make sense, right? Like, you know, presumably, the people are listening to this, you’re, you’re a smart person. Use your brain and ask yourself what they’re saying. Are they are the steps? Does it make sense? Does it fit together in my head? You want to ask yourself when I get to the parts that are hard when I get stuck, and it’s not if it’s when because anything hard to do will involve challenges sooner or later. What is the support that will be there for me? Is there a coach who will work with me? Is it really a coach or is it a help desk somewhere in the developing world where the person barely speaks English, and they don’t really have the skills to support me. Will there be real guidance and support? Will there be one on one answers to my questions or as the quote-unquote coaching a group call with 800 people? That happens twice a month? What is the support that will help me get to the finish line? And what are the outcomes that they are accountable to deliver? And here I’m talking about guarantees. This is something that I think about a lot. At my organization, we think about guarantees a lot. And I feel like a lot of people don’t understand what guarantees are really for they think about from a marketing or sales perspective that, you know, a guarantee is a tool of risk reversal. And it does have that function. But in a broader business sense, a guarantee is a tool of alignment. It’s about getting your whole organization aligned around the outcomes that you’re accountable to deliver. Right when people enroll in our course building courses, we guarantee that they will successfully launch their course and make a certain amount of money recoup their investment, etc. I do that, yes, that takes away the risk on the part of my customers. The really the reason I do that is that everyone who works for me, is crystal clear on what it is that we’re accountable to deliver.There’s no, there’s no fuzzy area there. And so you know, whenever I see a course, that’s like, you know, we are so confident you’ll be successful, that if you don’t like it we will give you your money back. Or if you do the work, and you still don’t like it, we’ll give you your money back. Well, you know, you like it is a very low bar. They’re counting on the fact that people will sign up, there’ll be low completion rates, not everyone will go through it. Like, I want to know what are you accountable to deliver? And that is a question that you should ask anyone that you’re thinking about learning from, what are you accountable to deliver and what kind of support and guidance and help will you put on the table to help me achieve those outcomes?

Christine Schlonski [8:47]
Yeah, these are really great, helpful questions. And probably often overlooked, because, you know, sometimes you just get drawn into a really great sales process and it’s maybe even a shiny object and then it’s so easy to say yes. But then you get stuck with whatever you bought. I have done a couple of great deals like this.

Danny Iny [9:10]
We all have.

Christine Schlonski [9:11]
We all have. And then you wonder, you know what, what made you say yes. And it’s just interesting to see it from the other side as a customer, not just the person who was selling it. With your track record, I mean, it’s so impressive of where you were able to take your company. It’s just a really good, how do you say, like a foundation that everybody who thinks about online courses and before we even met, I knew your name because other people were telling me, “Well, if you ever think about an online course you need to talk to Danny or you need to check out what they have.” Then we got to meet and now I read your book and, it’s just everything is just in alignment with what you just said. I think that’s really important, especially in our days, and where online is sometimes a little bit like the wild west, you can just throw something on the Internet, and people might buy it. But really having a clarity of what you should be asking before you sign up. I think it’s really supportive of people.

Danny Iny [10:25]
I guess, here’s the biggest challenge. The biggest challenge is that it’s very easy on the internet to make claims. Smart marketers know exactly what people want. Because marketing is essentially an exercise in empathy. It’s an exercise in understanding what’s in somebody’s heart and mind that they’re thinking about. So if you understand that, and you can speak to that, you can promise them exactly what they want. The challenges that you can make promises that are not backed up by anything in the online world and that’s why you want to look at kind of what’s in the fine print. What is going to go under the hood? But you know, that’s what makes sales if you do it well, it’s not hard because you’re promising people exactly what they want.

Christine Schlonski [11:09]
Yeah, exactly. It’s always two people who come to an agreement. So if the market I promise, there’s one thing, it’s obviously the obligation of the person buying to really check what they are getting themselves into. I feel that sometimes these promises like getting over, get rich quick overnight success really draws in a lot of people, but the delivery is just not there. When we go way, way back before you started your endeavor before you dropped out of high school when 15. What was the very first thing that you’ve ever sold?

Danny Iny [11:55]
The first entrepreneurial experience that I remember is when I was 12 years old. I got, my parents would give me a $2 allowance to buy lunch at the school cafeteria. The thing that I liked on the cafeteria menu cost $3. I was like, “Well, where am I going to come up with the extra dollar to solve this problem?” They sold sodas for $1 and my friend would get a soda. They had a coke and they had a sprite and whatever, but he liked cream soda, which they didn’t have. I figured out that I could go to Costco and I could get a tray of like, you know, 24 of them for like five bucks. So I could get them like very, very cheaply. And I could sell him a can of cream soda for $1, the same dollar he was going to spend elsewhere. And it didn’t occur to me that this was like an entrepreneurial thing. I was just like, I was just solving a problem to get that extra dollar so I get this spaghetti and meat sauce that I wanted. And what was funny is like other people would be like, “How are you doing this? You’re taking advantage of your friend.” I was like, “Why? He’s paying the dollar he was gonna pay anything. But now he’s getting what he actually wants.” What’s the disconnect is interesting this like, weird cynicism that some people have around entrepreneurship, which is fundamentally just about solving problems.

Christine Schlonski [13:12]
Totally. Yeah. I love that. So how did you get your five bucks if you only had a two back allowance?

Danny Iny [13:17]
Well, I needed three. So I guess that’s a good question. I guess I probably have, like, you know, money saved up from something so I was able to get those trades. And now that I think about it, I have a sneaking suspicion that my parents might have bought those trays for me.

Christine Schlonski [13:35]
That’s okay. I still, I always loved that I have this conversation to see what kind of ideas people have when they grew up. Where they, were they born with an entrepreneurial gene, where they always kind of confident and putting something out and asking for money. So obviously, you yourself, your challenge was, you know, creating the extra dollar so you could have what you wanted for lunch. How did it feel when it worked for the first time that your friend gave you the dollar? Do you remember?

Danny Iny [14:09]
I don’t, it was a very no, like, it was a non-issue. It was just like, Hey, how about like, you know, it just like whenever you’re, it’s kind of like I imagine, you know, if you’ve got a bunch of people and they’re saying, Where should we go for dinner? and someone says, How about Italian? Someone says, How about Chinese? Someone says, How about whatever. And you know, you offer something and everyone says, Yeah, that would work. So it’s kind of like that. I’m trying to think about how am I gonna How can I get that dollar? It’s like, Well, how about this? And he said, Yes, I was like, Great that works. Like if I didn’t see myself as being a budding entrepreneur. I was just solving a problem.

Christine Schlonski [14:41]
Yeah. And a very pressing problem, right? Because you know, he was around quite often.

Danny Iny [14:48]
Yeah, I was gonna have to eat the not so yummy sandwich.

Christine Schlonski [14:53]
Cool. I just love that. What was the first product that you went into business with because you dropped out of high school when you were 15? And what did you do then?

Danny Iny [15:07]
So that’s a good story. As a little bit of context, you know, growing up, I was this like nerdy goody two shoes, Teacher’s pet kind of kid, you know, perfect grades, have my homework done before I go home like I was that kid. And that lasted until about the end of the eighth grade, and I go into the ninth grade. And it’s like a switch flipped in my head. And I was just sitting there in class, I’m thinking, I am so unbelievably bored. I can’t take this anymore. And so I cut, I cut class, and I came back the next day. I was like, they’re still talking about the same thing. They haven’t moved. It’s like to cut more classes. And one thing led to another and I don’t do things halfway. I’m a bit of an extreme personality. So in the first trimester of the ninth grade, I missed 152 classes, and the number kept going up. And this went on for about a year and a half and then in the middle of the 10th grade, I kind of looked at myself in the mirror and I said, “Danny, what are you doing? Like, what’s the plan? Are you really gonna just keep cutting classes and going to the gym and watching MTV for four more years? Like you need a plan.” And so I decided to quit school and start a business because that would be a thing to do with my time. And I figured I would sell websites, I would build websites, services because I knew HTML. And anyone who’s listening to this, who knows what HTML is, knows that knowing HTML does not mean you know how to build websites, but I didn’t know that at the time. And so you know, I start going door to door I’m knocking on like the doors of the shops in my neighborhood. And I go and I talk to the person at the store and I say, dear, does your store need a website. And I was so young and inexperienced and naive. I didn’t even realize that the person who is a clerk at the store is not the person who makes that decision. So I spend a couple of months doing this, I never get anywhere. And one day I’m sitting at home with a friend of mine and we’re playing one of these educational video games with his sister who’s like seven years old. And he looks at the screen he points to and he says, you know, this game is pretty simple. I’ll bet you could build a game like this. And I tell him, you know, I’ll bet I could. I don’t know why I had none of the skills to actually do it. But I’m like, I’ll bet I could. So we find the box for the game. This is back when software came in, like boxes. I find the company information, I call them up, I get a meeting with the CEO. This is one of those things that I like now that I’m thinking about it back. It’s like, how can I get a meeting with the CEO, but at the time, it didn’t occur to me, that was a big deal. So I have no idea. But so I walk into this meeting, and I tell him, I have a business proposition for you. I think I can build the games that you sell. And my mom has a degree in psychology. I tell him I’ve conferred with a psychologist. And I’ve come to the conclusion that if you really want kids to benefit like they should be playing games and having fun and learning in the background. They shouldn’t be doing like math exercises on the screen and what he could have said I was no kidding. I’ve been doing this for 10 years Get out of my office. But instead of that, he opens a drawer, he pulls out a document. He goes foofy blows on it. And this cloud of dust flies off it. And he says, this is a script that I wrote for a game eight years ago. How about if you build it, and we’ll sell it? And I tell him? Absolutely, that sounds great. And he asks me, what are you going to build it in? And I had no technical skills whatsoever. But I had a friend who knew Visual Basic, so I thought maybe he’d Teach me. So I tell him, I’m going to build in Visual Basic. And he says, isn’t that like reinventing the wheel? Why don’t you build it in a director? So I say to him, Look, if we’re going to be working together, of course, I need to adapt to your business practices. So I will build it in the director. So we shake hands, I leave his office, I go home, I open up my computer, and I type into Google which is brand new, I type in what is a director and so the first thing that I sold that I made money doing was in parallel building this game I did like contract development work for this educational technology company.

Christine Schlonski [19:06]
What a great story. So fun. And I mean, just thinking back, like, everybody probably remembers when they were 15, 16. Like, that comes with a lot of insecurity. I mean, that’s a typical age where you figuring out things, and you took action. Pretty cool action. And you succeeded. That’s an amazing story. Thank you for sharing.

Danny Iny [19:34]
Thank you for asking. You know, it’s funny because it is an age where there is a lot of, you know, discomfort and insecurity, but it’s also an age where there’s a lot of like, naivete, and obliviousness. Yeah. So, like, now in hindsight, I’m like, there are a bunch of things in this story, which is like, wow, it’s impressive that I did that. But none of it felt impressive at the time. It was just like the logical next step. Of course, that’s what I would do next. Yeah,

Christine Schlonski [19:57]
yeah, totally. And I remember when I started my job in high ticket event sales over the phone. I was told that I had to talk to the decision-maker. In Germany, you have to put who the decision-maker is on your website. So you have the CEO or owner of the company like you have like the highest person is on the website. So it’s easy to figure out. I remember that for the first practice, or the second product I sold. You know, I called it Siemens, the CEO. And obviously, they didn’t put me through, but I got to talk to another like, person that was really high up the ladder. And I told my boss, “Why they don’t put me through. What code could I do?” He said, “Well, who did you call?”, and I told him, and his chin drops. “So you told me to talk to the decision-maker.” So it’s just fun, because if you don’t know better, then you can just do it. And you know, maybe he would have even picked up the phone. I don’t know.

Danny Iny [21:00]
Wherever you are in your business, there are advantages going for you. If you’re young and you’re just starting out, right, lean into that, because, you know, everyone wants to help people who are young and starting out. I get approached every day by people who want things, but and you know, I did they’re just more people reaching out than I can help. But you know, I’ve never had someone reach out and say, “I’m a student, I’m in school. I’m a kid. I’m trying to figure this out. Can you help?” I’ve never said no, because, you know, do you really want to be the guy who likes crushes a kid’s dreams? No, of course not. When you walk by like an eight-year-old on the street with a lemonade stand, you know, the lemonade is going to be terrible. But you still buy it because you want it. You want to help. So whatever, you know, some people are young and just starting out. Some people have a shared background of someone they want to support. You want to find what is the angle where it’s like they’re going to want to, they’re going to want to help you succeed.

Christine Schlonski [21:59]
Yeah. I love that. It seems like you were grown with like the teacher’s gene.

Danny Iny [22:05]
Well, it’s very much a personality. People ask me sometimes, I attribute most of my success to being a good teacher. I’m good at marketing. I’m good at sales. I’m a good strategist. But most of it is because I’m a good teacher. I’m good at seeing a bunch of stuff and seeing the pattern and getting excited about it. I was the kid who would come home from kindergarten and be like, “Look, Mommy, let me tell you what I did at school today.” But as that kid and I’m still kind of that kid,

Christine Schlonski [22:36]
Yeah, I just love how that shines through. And it’s such a wonderful gift because you can influence in such a positive way and impact so many other people. Because if you are able to explain what or how to teach or have a strategy teaching, like lots of people, have great knowledge but they can’t teach or they don’t, they’re not solutions. If you don’t get it the first time they explain something, then they lose their patience.

Danny Iny [23:05]
So I can share something that will help with a lot of people. Because this is challenging because you know, the curse of knowledge, and super obvious to you. And you don’t realize why people aren’t connecting the dots. But you know, when I work with people on helping them create great courses in terms of like a great quality of instruction, quality of educational learning experience, they’re often very focused on like, “Am I telling good stories? Is the delivery right? Am I presenting well?” All of that is valuable, but none of it’s the most important thing. The most important thing in creating a compelling educational experience is scaffolding. Scaffolding is based on the idea that knowledge is built on top of itself. Usually where people kind of fall down in their creation of courses is not they don’t explain well what they’re trying to teach, is that they’re presupposing prerequisite knowledge that isn’t there.

Christine Schlonski [23:57]
Yes.

Danny Iny [23:58]
A good illustration of this is, let’s say if I were to say that reforming higher education is my white whale. Some of the people listening to this podcast will understand what that means and some people won’t. Whether you understand or not, has nothing to do with how smart you are, how educated you are, it only has to do with whether you know the story of Moby Dick because it’s a reference to that. If you, if I’m presupposing, that you know, the story of Moby Dick, and I’m wrong, then I just tried to communicate something that didn’t get across at all. When you think about, “This is what I’m going to teach.” Ask yourself, “In order for them to understand this. What do they need to know, understand and believe?”, and then ask yourself, “Is it reasonable for me to assume that every person that I’m teaching actually knows and understands and believes those things? Or do I need to speak to them first?”

Christine Schlonski [24:47]
Yeah, this is such a piece of valuable advice. I run into that quite often where I’m amazed and how basic I need to start explaining something. Because often I think like, well, I just assume that they know but they don’t. Which is obviously not a good start.

Danny Iny [25:08]
And it’s hard because it’s obvious to us as you as the expert. Of course, it’s obvious to you if it wasn’t obvious to you, you wouldn’t be the expert.

Christine Schlonski [25:15]
Yeah, good point. Yeah. But I have to remind myself on a regular base that I just need to you know, turn it down a little bit, and get to the fundamental first to the basics. So that when we are on the same page, then we can start building. Otherwise, you’re gonna lose your listener or your student to confusion.

Danny Iny [25:39]
Yeah.

Christine Schlonski [25:40]
Awesome. You’ve written it down so beautifully in your new book, Teach Your Gift, and people can have a look at http://teachyourgiftbook.com where you also will have like, great promotional –

Danny Iny [25:53]
Actually, it’s http://teachyourgiftbook.com

Christine Schlonski [25:55]
http://teachyourgiftbook.com We don’t want to forget that. I’m going to make sure I put it in the show notes. So it’s just one click away. And, yeah, so is there anything you would love to leave us with?

Danny Iny [26:10]
I just leave everyone listening to this. I want to encourage you to think about what is the gift that you have that is valuable to teach to others? Because, you know, as we alluded to, in our previous conversation, this is a very special moment in history. Everyone is working online, all of a sudden, everyone’s looking online for how do they do things that they formerly had to do in person. And this is an opportunity where they’re looking for you to teach what you have to teach to help them learn and grow. And it’s also an opportunity for you to kind of jump in on that opportunity and creates something really meaningful for yourself. So it just now is the time.

Christine Schlonski [26:52]
Yeah, I love how you looked at opportunity, not at obstacles, right there. There are so many opportunities right now. Possibilities that you can create with the right mindset. By doing the work, it’s really interesting and beautiful time because now you get to do things that you probably didn’t do before. You’re kind of for sure, in a nice way.

Danny Iny [27:16]
And that doesn’t take away from the real tragedy of what’s going on the world. I mean, it’s a very hard time for a lot of people. We need to feel those feelings, but then we need to move towards productive action. And the reality is, if you look at crises throughout history, in times of crisis, fortunes are made and fortunes are lost. Fortunes don’t usually stay the way they are. Nobody gets the privilege of being able to say, “I’m just gonna sit this out. I’m just gonna wait for this to pass and then go back to regular life.” You kind of have to choose. Are you going to let this crisis happen to you? In terms of all the knock-on effects and the impact or am I going to be proactive and think about how I adapt and evolve. I don’t mean that to sound callous, like a lot of people are affected by circumstances dramatically beyond their control, and they’re in need of help. But especially in challenging times, it’s incumbent on us to do what we can to come out ahead so that we can help others. After 911, Mr. Rogers, Fred Rogers, the TV show, he had just retired, so he went back on the air, and he did a special show. He told people that when things look terrible out in the world, they should look for the helpers. This has been quoted a lot. Whenever times are really tough. Mr. Rogers says, look for the helpers. In this re quoting and retelling, there’s something really important about that, that gets lost, which is that he was talking to children. Children should look for the helpers. Adults should be helpers. It’s on us to be proactive and take the steps we need to help others because if we have that luxury, that’s what the world needs us to do.

Christine Schlonski [29:02]
Yeah. And I just want to come back to the beginning where you talked about in the last episode about your story. How the first company kind of blew up in your face. And that was tragic, but you dealt with it. And like looking back, it was something that you probably would say was even good because something beautiful came out of it. And right now, people are in tragedy, and it looks really, really bad. But if you take action, something good will come out of it.

Danny Iny [29:35]
Yeah, like, we can’t determine, we can’t change how good or how bad the situation is. We can only influence whether good or bad things come out of it.

Christine Schlonski [29:45]
Yeah, yeah. Wonderful. Well, thank you so so much, Danny for sharing your gift with us today. Andhttp://teachyourgiftbook.com is the right page to go and have a look. Thank you for sharing so much for giving such great advice. I’m sure the audience will just love it because everybody looks forward to giving more of their gifts. An online course is such an amazing way to do that. So thank you so much,

Danny Iny [30:16]
Christine, thank you so much for having me. It’s been an absolute pleasure and privilege.

Christine Schlonski [30:20]
Well, again, what a fun episode was Danny Iny. I just love going deep and really also on to understand what do I need to ask as a consumer. How can I make sure that my investment is in good hands that I really get served from the heart by signing up for an online course for example? So I really hope you had some fun with teach your gift and the world of online classes with the amazing Denny Iny. Hop on over to https://christineschlonski.com/. Find the podcast tab. There are the show notes, the transcripts, all the links to Danny are just one click away and are also going to link his amazing books as for you as a resource, and yeah his wonderful gift, so you can check that out and once you’re over there don’t forget to sign up for the sales mentality makeover masterclass number four. It’s already number four with amazing speakers like Sharon Lechter, like Suzy Carter, like Cindy Pedia, like David Newman, Ian Altman who has also been on the show here, Wendy Weiss. Once you over there don’t forget to sign up for the sales mentality makeover master class. We are going to go live this interview, May 18 with amazing speakers like Sharon Lechter, David Newman, who has been on the show here as well as Wendy Weiss and Ian Altman. We also have Cindy Carter as a speaker, Cindy Pedia, the amazing Sigraud. It’s just over 25 absolutely outstanding experts. It’s just over 25 absolutely outstanding experts, influences, authorities in the market, to support you in your sales game and to give you spiritual and practical steps to increase your sales and create true wealth without losing your authenticity. So it’s all from the heart, make sure you are signing up. It is a free online event. So we will be going live each and every day from May 18. The whole week up to May 24. It will give you everyday speakers that teach sales, mindset, money, and wealth creation. And I can’t wait to support you with these amazing teachings in your business and in your life. Thank you so much for listening. Have a wonderful day, wherever you are in this beautiful world. And I’m saying bye for now.

 

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