Christine Schlonski [0:02]
Hey Gorgeous. Welcome to episode number 155. You are listening to Heart Sells! Podcast. I’m your host Christine Schlonski. I am so excited you are here for another variety Friday. So today, we just going to bridge this week’s episode with next week’s episode because they are both epic. They’re both very, very different. While Wendy Weiss, The Queen of Cold Calling was talking about cold calling, about reaching out to people with heart. The guest of next week, Steve Faber, is going to talk about how love is actually a really good business. I want to invite you to have a look today at your own business.

Really make the assessment for yourself. Where are you in your business? What kind of clients are you calling in? Who is paying for your services and products? What kind of people are these? And do you really, really, really love them? Are they your soul mate clients? Just a little recap, for me, a soulmate client is somebody I would love to have over for dinner. I would love to spend time with you. Who puts a smile on my face when they book themselves into my coaching calendar, and a person that I really enjoy working with and that I know will do the work to grow and to get the results so that they can become my next success story.

The question is, how do you define your own ideal client? What is it? Is it just for you a demographic? Is it just for you like something somebody does? For example, needs to be a salesperson working in corporate or needs to be the stay at home mom or it needs to be a woman, between 55 and 65? Like, how do you define your idea, customer client? What can you do to put more heart into it, to really dig deep into what are the people you work be enjoying? What are the people you’re already serving that you would like to have more off, because this will give you the idea where you can look in your business, in the quality of people how they came to you, that you can replicate that process, that you can make sure that these people will become your referral partner. They will send clients to you that are probably like them because like attracts like.

We kind of hang around like-minded people. Even though I do think that we should always strive for people who are a couple of steps ahead so we can learn and the same process. we can grow why we spend time with these amazing people. But really have a look at your business. When you cold call, if you cold call, how do you connect to people? So I gave you the advice, a couple of episodes, a couple of variety Fridays away in episode number 149, how to really prepare for the conversation.

And you can set that intention that the next person you are calling, maybe it is somebody that already is scattered in your calendar so they know you. It’s not a cold cold call, but somebody did not have the conversation with just put out in the world that you love them. Make sure you serve them in such a high level in that call, that they either want to work with you or that they send other people to you, but that they really have this amazing, amazing experience because you will Find out next week how love can actually turbocharge your business.

Also, make sure that you have subscribed to Heart Sells! Podcast and that you share the love. Leave it a rating and a review so that other people can pick up on the vibe that they can get an idea if it’s worth tuning in. So you just go ahead to iTunes or Stitcher and just share that love. So I think what you can do right now is really, one, have a look at all of your clients. B.) get really, really clear with whom of your clients do you love to work the most. And then figure out what kind of qualities do they have. For example, my clients, they all love freedom. They all love to travel, they love to dance, they love to smile, they love personal development because they always want to grow. They all want to make a big impact in the world. They all want to bring more of their gifts out into the world. And they are also already and committed to do the work and to do what it takes as long as it takes.

So you see, my ideal client is much more defined than just, this needs to be an entrepreneur between 35 and 50. Usually, it’s women. No, I go for those qualities. So be really, really clear how does your ideal client feel. How can you understand what they are saying. How they are feeling. And how can you talk to them in a way that serves some best. So that would be the task for today. The idea of the variety Friday for today. That you get even more clarity on your ideal client. Even if you think you really nailed it. You got it down and you have so many amazing ideal clients. Look for the little piece that might be missing. That you could add into the equation so that you can draw in even more amazing ideal clients or soulmate clients, as I call them.

Thank you so, so much for listening. I am so excited you’re here. There’s a next variety Friday. Heart Sells! Podcast is going to celebrate one year. So thank you so, so much. Hop on over to https://christineschlonski.com/. Find the podcast tab for the show notes, the transcripts, the resources to each and every single episode that has gone live within this wonderful year. And also once you’re over there, subscribe to the empowerment notes. These are my weekly notes into your inbox, where I also share all the news on Heart Sells! Podcast, and I give some amazing advice, inspiration, motivation, empowerment so that you can be on your journey, giving more of your gifts to the world, selling more, feeling amazing while doing it. If you feel that we should be working together, hop on over to https://christineschlonski.com/ and just apply for a session. Thank you so, so much for being here. Have a wonderful day, wherever you are in this beautiful world and I’m saying bye for now.