Podcast

023 One Mistake 99% of Starting Entrepreneurs Make – variety Friday with Christine Schlonski

 

Welcome to variety Friday with your host Christine Schlonski, known as The Queen of the Sales-Success-Mindset,  a multi-talented leader in the field of Sales-Success-Mindset, Motivation, and Strategies.
Helping you to enjoy the sales process and to make offers with ease, grace, and confidence.

 

 

 

Subscribe to Heart Sells!

Apple | Google | Spotify | Stitcher | Soundcloud | iHeart | Facebook

Resources Mentioned in this Episode:

FREE Online Training: The Secret to your Sales Success:  The one thing that you are already doing, but you are not aware of, that can turn your sales around and how you can use this element in your business to transform your conversations & convert your prospects into happy paying clients NOW.

The Success Library, gain instant access to the Sales Journaling Prompts and start shifting your mindset today.

3 Key Points:

  • Do not put effort into something when you do not know that it is the right thing to create.
  • Test your free gift title and let your customers/market decide
  • Only when tested, produce or let produce

Show Notes:

[02:31] Entrepreneurs create without testing, e.g. free gift called an Opt-In to get their tribe to exchange their email address for the free gift.
[03:39] Find a smarter way to create by testing first.
04:11 Sell something first and then create it.
[07:31] Test different Opt-In ideas with your market. Only produce title and cover and see what works best.
[08:19] So before you spend days or maybe even weeks on creating something that you don’t know how good it’s going to perform, make sure you are testing it out.

For FULL Transcript click here:

Read Full Transcript, click here:

Christine Schlonski [0:02]
Hi Gorgeous, this is episode number 023 with your host today Christine Schlonski and you are listening to Heart Sells! Podcast. I am so pumped we are up for another variety Friday. Variety Friday is a day where I answer your questions where I share amazing resources with you. Were I give some tips and advice and we’re actually share my knowledge of all the experience that I have had in sales and how that influenced my business and my life. So I am super pumped that you are here today because today we are talking about the mistake that 99% of all entrepreneurs, who are starting out, are making. Before we dive in, make sure you hop on over to christineschlonski.com check out the podcast over there where I have all the episodes with all the transcripts, with the show notes, with amazing designs, with tweetables. So you can go really crazy on that page and make sure you subscribe, you rate on iTunes or Stitcher wherever you are listening into so that we spread the word. Because I want to start with you the heart centered entrepreneur, the heart-centered person, who wants to learn how to enjoy sales, how to be a person of influence and the person of giving but also of receiving, I want to start a movement with you. So let’s do this together by sharing and spreading the word and I’m so grateful that you are here listening.

Christine Schlonski [1:52]
So let’s dive in to the mistakes. So what I have seen over and over again and it’s actually something I did as well. When I started out all my entrepreneurial journey, I had the strong belief that I needed to sit down with my idea and I needed to create a product which means like when you start out, you want to get people on your email list. You want to get people to engage with you. So you have to come up with an idea that you know, people actually want. So I see tons and tons of entrepreneurs who sit down who start creating, for example, a free opt-in, right, so a free gift for people that they can share on the homepage or on social media so they start to collect the email addresses of potential customers and of their potential tribe. So what’s wrong with this idea? Well, there’s nothing wrong with this idea because you want to grow your tribe, but so many people when they start creating the gift, and that’s not even they have not even created a product yet, they just start with the free gift. They get stuck. Because they don’t really know how to do it. And then they have an idea, but it’s not tested in the market. So what if you would have an idea and you would just test it first before you sit down and invest a lot of time and eventually money to test something out.

Christine Schlonski [3:39]
So here is what I would suggest. I have learned on my journey that it is not a smart thing to sit down and to create the whole thing. It is not a smart way to sit down and for example, create a whole video course or a whole ebook or an audio series or whatever. It is also smart or it’s sorry it’s so much smarter to just sell something first and then create it. So we have it often we have it upside down and 99% of entrepreneurs who are starting out they are not familiar with this idea. So I really want to emphasize that if you are still in the mindset that you need to create and then they will come that will not be the case. You really need to test your market. So what I would suggest you need a digital product. And then people don’t know you so they will not just come and buy your digital product. They want to know more so you need an opt in. And I’m gonna concentrate today on the opt in the free gift that you are giving to people in exchange for their email address.

Christine Schlonski [5:04]
So what you do is you come up with three titles to the same topic. And then you just split test it. So you go to your clients, and you see which of the titles resonates most. And you could put that up on your homepage. You can share it on social media, you can get people to actually opt in at when they opt in you could say something like, but thank you so much for your interest. That was really, really fast. I’m still in creation mode. As soon as this gift is ready to send, I will put it into your inbox. And then obviously you don’t want to wait for months. But if you do it that way, you haven’t worked on the free gift you had an idea you are now testing the idea in the market. And then you’re going with the idea that gets the most response or request because that is idea that will take off.

Christine Schlonski [6:13]
And so when I created my first free gift, for example, I really sat down. It took me a long time, I wrote like a mini ebook, and it had like 20 pages and I poured my heart in it. And I got stuck on the way I didn’t really know like, what would my audience love? What do they really want to hear? How can I be of service? How can I have the biggest impact? What kind of knowledge should I be sharing? So I had like all these thoughts, and probably you have them too and then you sit there you have this brilliant idea, but you don’t even know if it’s brilliant only for you or for your market. So as a heart centered entrepreneur, we want to give our gifts to the world and sometimes we do forget about the entrepreneurial part that is on the journey to help us to be more successful. So eventually what you need to do is to sit down with your brilliant idea. Create three titles have three different graphics. If you know if it’s, for example, an ebook like I started with, just have three different graphics, three different titles and just test it, put it out to people let people opt in. And then once you decided which one is the strongest, you just send that to everybody because from the content that you are providing it might probably be the same. But maybe your audience likes “the five secrets to sales success” better than the three major things you need to avoid when you want to sell successfully, right? It’s two different titles. And I wouldn’t really know I would guess that my audience likes “the three secrets” better or the five secrets. But if I haven’t tested I wouldn’t really know.

Christine Schlonski [8:19]
So before you spend days or maybe even weeks on creating something that you don’t know how good it’s going to perform, and how much you can serve as it and how well you can serve as it make sure you are testing it out. Right. So when you are now about to create your next gift, make a test first and next Friday I am going to talk to you how you can actually create products because I’m just learning that strategy myself. It’s a simple strategy and I don’t know why it took so long to come my way. So you probably have everything in place you need already but you might have it in the wrong order. So you need to tune in for the next variety Friday where I’m sharing with you how you can create online products that actually sell and that make your life so much easier. It’s an amazing strategy. So you do not want to miss. Best is you sign up for Heart Sells! You share it with all your friends and family and you make sure you hop on over to christineschlonski.com. You will also there find my sales journaling prompts and these prompts have already helped tons of people who implemented these affirmations in their day to day life, to shift their mindset and to sell this more confidence. So if that’s something for you, make sure you get them hop on over to christineschlonski.com Thank you so much for tuning in. Let me know what you think. Put it in the comments, reach out. Let’s have that conversation and thanks for listening wherever you are in this beautiful world and till the next time bye for now.

Like and Follow Heart Sells! Podcast:

  • https://www.facebook.com/HeartSellsPodcast
  • https://christineschlonski.com
  • https://instagram.com/christine.schlonski
  • https://www.facebook.com/IamChristineSchlonski/
  • https://twitter.com/newsalesmindset
  • https://www.youtube.com/channel/UCOk7tVeHsgaoyJnV9iJfRTg

Heart Sells! Resources:
Empowered by your Sales-Success!

The Success Library, gain instant access to the Sales Journaling Prompts and start shifting your mindset into a Sales-Success-Mindset today

The Sales Mentality Makeover Masterclass #2, a teaching series of 18 amazing experts giving their advice on Sales | Mindset |  Money | Wealth Creation

Empowerment Notes, Join the Empowerment Notes our weekly newsletter and I’ll make sure you have all the info you need to be empowered.

 

Related Articles

87 Comments

  1. My partner and I absolutely love your blog and find a lot of your post’s to be just what I’m looking for. Would you offer guest writers to write content to suit your needs? I wouldn’t mind publishing a post or elaborating on some of the subjects you write related to here. Again, awesome website!

  2. Good day! This is my first comment here so I just wanted to give a quick shout out and say I truly enjoy reading through your posts. Can you suggest any other blogs/websites/forums that cover the same topics? Many thanks!

  3. Unquestionably believe that which you said. Your favorite reason appeared to be on the internet the simplest thing to be aware of. I say to you, I certainly get irked while people consider worries that they plainly don’t know about. You managed to hit the nail upon the top as well as defined out the whole thing without having side-effects , people could take a signal. Will likely be back to get more. Thanks

  4. Those are yours alright! . We at least need to get these people stealing images to start blogging! They probably just did a image search and grabbed them. They look good though!

  5. You have remarked very interesting points! ps decent internet site. “Choose your friends carefully. Your enemies will choose you.” by Yassir Arafat.

  6. In the awesome scheme of things you’ll secure a B+ just for effort. Where you lost me personally was first in your facts. As as the maxim goes, the devil is in the details… And it could not be more correct here. Having said that, allow me inform you exactly what did do the job. Your text is definitely really convincing which is most likely the reason why I am making the effort to comment. I do not really make it a regular habit of doing that. Second, whilst I can see the leaps in reason you come up with, I am not necessarily confident of how you seem to connect the ideas that make the final result. For now I will yield to your position however hope in the near future you link the facts better.

  7. Thanks for the good writeup. It if truth be told was once a enjoyment account it. Glance complex to more added agreeable from you! However, how can we keep in touch?

  8. Great blog! Do you have any tips and hints for aspiring writers? I’m hoping to start my own site soon but I’m a little lost on everything. Would you recommend starting with a free platform like WordPress or go for a paid option? There are so many options out there that I’m totally confused .. Any ideas? Kudos!

  9. I haven¦t checked in here for a while as I thought it was getting boring, but the last few posts are great quality so I guess I will add you back to my daily bloglist. You deserve it my friend 🙂

  10. Hey there! I just wanted to ask if you ever have any problems with hackers? My last blog (wordpress) was hacked and I ended up losing several weeks of hard work due to no data backup. Do you have any solutions to stop hackers?

  11. Hello! I could have sworn I’ve been to this blog before but after browsing through some of the post I realized it’s new to me. Anyways, I’m definitely happy I found it and I’ll be book-marking and checking back frequently!

  12. hello!,I like your writing so much! share we communicate more about your post on AOL? I need an expert on this area to solve my problem. May be that’s you! Looking forward to see you.

  13. Hello! I could have sworn I’ve been to this blog before but after browsing through some of the post I realized it’s new to me. Anyhow, I’m definitely delighted I found it and I’ll be bookmarking and checking back often!

  14. Thanks a lot for providing individuals with an extraordinarily special chance to read from this website. It’s usually so good plus jam-packed with a good time for me and my office peers to search your web site minimum thrice a week to read the new guides you have got. And definitely, I’m also certainly amazed with all the amazing opinions served by you. Selected 3 points in this article are indeed the best I’ve had.

  15. An impressive share, I just given this onto a colleague who was doing a little analysis on this. And he in fact bought me breakfast because I found it for him.. smile. So let me reword that: Thnx for the treat! But yeah Thnkx for spending the time to discuss this, I feel strongly about it and love reading more on this topic. If possible, as you become expertise, would you mind updating your blog with more details? It is highly helpful for me. Big thumb up for this blog post!

  16. Thanks for another informative website. Where else could I get that type of information written in such a perfect way? I’ve a project that I’m just now working on, and I have been on the look out for such info.

  17. Thanks , I’ve recently been looking for information approximately this subject for ages and yours is the best I’ve came upon so far. However, what in regards to the bottom line? Are you positive concerning the source?

  18. obviously like your web-site but you have to test the spelling on several of your posts. A number of them are rife with spelling problems and I in finding it very bothersome to inform the reality however I will surely come again again.

  19. Hello, you used to write fantastic, but the last few posts have been kinda boring?K I miss your great writings. Past several posts are just a bit out of track! come on!

  20. What i do not understood is in reality how you are not actually a lot more neatly-favored than you may be right now. You are very intelligent. You understand therefore considerably in the case of this matter, produced me in my view believe it from so many various angles. Its like women and men aren’t fascinated except it’s one thing to do with Woman gaga! Your own stuffs great. At all times handle it up!

  21. Hello there, I found your website via Google while looking for a related topic, your web site came up, it looks great. I have bookmarked it in my google bookmarks.

  22. I simply needed to appreciate you yet again. I’m not certain the things I might have undertaken in the absence of the entire suggestions revealed by you relating to my question. It actually was an absolute frightful problem in my opinion, nevertheless discovering your well-written strategy you treated it forced me to weep over fulfillment. I’m just thankful for this assistance and wish you realize what a powerful job you’re doing training people all through your website. Most likely you’ve never come across all of us.

  23. We are a group of volunteers and opening a brand new scheme in our community. Your website offered us with valuable info to work on. You’ve done an impressive job and our entire group shall be thankful to you.

  24. It?¦s actually a great and helpful piece of information. I am happy that you just shared this helpful information with us. Please stay us informed like this. Thank you for sharing.

  25. F*ckin¦ amazing things here. I am very satisfied to peer your article. Thanks so much and i’m taking a look forward to contact you. Will you please drop me a mail?

  26. Good day! I know this is somewhat off topic but I was wondering if you knew where I could find a captcha plugin for my comment form? I’m using the same blog platform as yours and I’m having difficulty finding one? Thanks a lot!

  27. This is a very good tips especially to those new to blogosphere, brief and accurate information… Thanks for sharing this one. A must read article.

  28. The very root of your writing whilst sounding reasonable in the beginning, did not really sit very well with me after some time. Somewhere within the sentences you actually were able to make me a believer but just for a short while. I nevertheless have got a problem with your leaps in assumptions and one would do nicely to help fill in those breaks. In the event that you actually can accomplish that, I will certainly end up being impressed.

  29. Wow! This can be one particular of the most helpful blogs We’ve ever arrive across on this subject. Actually Wonderful. I’m also an expert in this topic so I can understand your effort.

  30. What i don’t understood is in fact how you are now not really a lot more smartly-preferred than you may be right now. You are so intelligent. You understand thus significantly in relation to this matter, produced me individually believe it from a lot of various angles. Its like men and women don’t seem to be involved unless it is something to accomplish with Woman gaga! Your personal stuffs excellent. At all times maintain it up!

  31. You can definitely see your enthusiasm in the work you write. The world hopes for even more passionate writers like you who are not afraid to say how they believe. Always go after your heart.

  32. Some truly excellent information, Gladiolus I found this. “Now hatred is by far the longest pleasure men love in haste but they detest at leisure.” by George Gordon Byron.

  33. Aw, this was a really nice post. In concept I would like to put in writing like this moreover – taking time and actual effort to make a very good article… however what can I say… I procrastinate alot and in no way seem to get one thing done.

  34. Hey would you mind sharing which blog platform you’re working with? I’m planning to start my own blog soon but I’m having a tough time choosing between BlogEngine/Wordpress/B2evolution and Drupal. The reason I ask is because your design and style seems different then most blogs and I’m looking for something completely unique. P.S Apologies for getting off-topic but I had to ask!

  35. Hi, just required you to know I he added your site to my Google bookmarks due to your layout. But seriously, I believe your internet site has 1 in the freshest theme I??ve came across. It extremely helps make reading your blog significantly easier.

  36. I discovered your blog site on google and check a few of your early posts. Continue to keep up the very good operate. I just additional up your RSS feed to my MSN News Reader. Seeking forward to reading more from you later on!…

  37. I truly appreciate this post. I’ve been looking everywhere for this! Thank goodness I found it on Bing. You’ve made my day! Thanks again!

  38. Good write-up, I am normal visitor of one’s blog, maintain up the excellent operate, and It’s going to be a regular visitor for a lengthy time.

  39. Howdy just wanted to give you a quick heads up and let you know a few of the pictures aren’t loading properly. I’m not sure why but I think its a linking issue. I’ve tried it in two different web browsers and both show the same results.

  40. I haven?¦t checked in here for some time since I thought it was getting boring, but the last few posts are great quality so I guess I will add you back to my everyday bloglist. You deserve it my friend 🙂

  41. Thanks , I have just been looking for info about this subject for ages and yours is the best I’ve discovered till now. But, what about the bottom line? Are you sure about the source?

  42. I’ve been browsing on-line more than three hours these days, but I by no means discovered any attention-grabbing article like yours. It¦s pretty worth enough for me. In my opinion, if all website owners and bloggers made good content material as you did, the internet will be much more useful than ever before.

  43. I’ve been exploring for a bit for any high quality articles or blog posts on this kind of area . Exploring in Yahoo I at last stumbled upon this site. Reading this info So i am happy to convey that I’ve an incredibly good uncanny feeling I discovered exactly what I needed. I most certainly will make certain to don’t forget this site and give it a look regularly.

  44. I will immediately seize your rss as I can not to find your email subscription hyperlink or newsletter service. Do you’ve any? Please permit me know so that I may just subscribe. Thanks.

  45. Terrific post however , I was wondering if you could write a litte more on this topic? I’d be very grateful if you could elaborate a little bit further. Many thanks!

  46. Thanks for one’s marvelous posting! I definitely enjoyed reading it, you’re a great author.I will always bookmark your blog and will often come back later in life. I want to encourage one to continue your great work, have a nice evening!

  47. Thank you for sharing excellent informations. Your web site is very cool. I’m impressed by the details that you have on this site. It reveals how nicely you perceive this subject. Bookmarked this web page, will come back for extra articles. You, my pal, ROCK! I found simply the info I already searched all over the place and simply couldn’t come across. What an ideal site.

  48. Magnificent beat ! I wish to apprentice at the same time as you amend your site, how could i subscribe for a blog site? The account helped me a acceptable deal. I have been a little bit familiar of this your broadcast provided vibrant transparent concept

  49. I have been surfing online greater than 3 hours these days, but I by no means discovered any attention-grabbing article like yours. It is beautiful worth sufficient for me. In my opinion, if all webmasters and bloggers made good content material as you did, the web will probably be a lot more helpful than ever before. “Perfection of moral virtue does not wholly take away the passions, but regulates them.” by Saint Thomas Aquinas.

  50. We are a group of volunteers and opening a new scheme in our community. Your website offered us with valuable info to work on. You have done an impressive job and our entire community will be grateful to you.

Leave a Reply

×
Join the FREE Sales Mentality Makeover Masterclass
Spiritual & Practical Steps to Increase Your Sales and Create True Wealth Without Losing Your Authenticity.
Close